Another School Year

Starting off this new school year with a packaging redesign brief.
Ive chosen to rebrand Duerrs Jam.

Duerrs is one of the oldest Jam companies in England so Ill take that into account whilst doing research. Keeping it very traditional, but brought forward to 2012.

Here are some of the brands strengths:

• Oldest Jam makers in Britain
• Producing Jam for 130 years
• Well established brand
• Advertisement based on British heritage and independence

Whislt research and developing ideas, I want to keep in mind:

• Heritage
• Britishness
• Country Feel
• Traditional

Here are some examples of other Jams:

I bet you've been staring at a screen all morning, so Ive put them sideways to give you neck a little stretch.

Newcastle Medical Photography

For the logo I wanted to incorporate both the medical and photo-graphical aspects of the department. After many sketches and ideas I rested on the idea of a pill that also looks like a camera. I developed this idea into the finished result below.

Travis Millard

Travis Millard is an Illustrator whom I've always admired. His style is very unique and his vast imagination really shows in his work.

Newcastle Medical Photography

I've been tasked with designing a logo for a new department of the NHS, Newcastle Medical Photography. Here are some examples of other logos I found for my research.

Brothers Grimm

Here is a cover for book cover I did. Looking back at it the font I used for the blurb on the back doesnt really fit with the rest of the design.

inspiration chapter 2

MoS Poster Finished

This is the finished result.